Infamous wine brand 19 Crimes features cult-favorite beverage disruptor Liquid Death in a new limited-edition wine titled Severed Red. This unexpected release is set to disrupt the wine world through bold flavor and immersive storytelling.
The wine brand, which is known for the 19 Crimes that turned convicts into colonists exiled to Australia, has now introduced an honorary member to its lineup. Murder Man, Liquid Death's notorious mascot, is charged with the fictional 20th Crime — Murdering Thirsts.
Like all 19 Crimes wines, Severed Red includes a QR code that unlocks a unique augmented reality experience featuring the stories of Murder Man's crimes. The brand's original convicts, including Jane Castings, Michael Harrington, and John Boyle O'Reilly, share how their thirsts were brutally dismembered by Murder Man years ago.
"19 Crimes breaks stuffy wine conventions, and Severed Red continues that tradition," said Jon Solimando, Global Director of 19 Crimes. "This release adds to our lineup of rebellious limited editions that make 19 Crimes stand out. Severed Red is here to challenge the wine aisle and remind us that wine can be bold and fun."
Severed Red is a California red blend and is ominously dark with notes of toasted hazelnut, coconut, and violet. The wine includes a single drop of real Liquid Death Mountain Water to every bottle, commemorating the colony's most notorious criminal, Murder Man.
"We love seeing brands like 19 Crimes build on the world Liquid Death has created," said Dan Murphy, SVP of Marketing at Liquid Death. "It's great to see Liquid Death's Murder Man selected as the next big 19 Crimes celebrity."
Severed Red is available now in limited quantities at 19Crimes.com and makes an unforgettable wine gift for the holiday season. National retail availability begins January 2026. To find Severed Red in a store near you, visit the 19 Crimes Store Locator.