A Matcha Made in Heaven! Baileys Original Irish Cream Liqueur Partners with Cha Cha Matcha

Published
05/09/2023 by

The matcha craze continues, now with a little extra indulgence! Just as the temperatures rise and iced matcha becomes the drink of choice, Baileys Original Irish Cream Liqueur has teamed up with the iconic matcha brand, Cha Cha Matcha, to share the newest colorful cocktail of the season - the Baileys Sun-Kissed Matcha – the perfect treat to sip and show off, if you can get your hands on it!

For the first time-ever, Cha Cha Matcha has paired its ceremonial grade matcha with Baileys Original Irish Cream Liqueur to create a one-of-a-kind three-layered cocktail that will delight all of the senses (and your social feed)! The Baileys Sun-Kissed Matcha brings together the sensational flavors of Baileys, Cha Cha Matcha's signature honey-infused ginger turmeric, chai bitters and matcha powder resulting in the perfect match(a) for any treating occasion exclusively available for consumers 21+ on CocktailCourier.com for a limited-time-only. And if sipping on the cocktail of the season isn't enough, Baileys and Cha Cha Matcha are releasing a limited-edition merch collab including a custom hat and silk bandana to ensure you can treat yourself in style.

"Baileys is such a delicious and versatile product that can be enjoyed in so many different ways whether in coffee, dessert or with matcha," shared Sophie Kelly, SVP of Whiskies and Liqueur, DIAGEO North America. "We're thrilled to partner with the original matcha innovators, Cha Cha Matcha, to offer Baileys and matcha as the quintessential springtime beverage."

Beginning today and for one month only, consumers can easily sip on the Baileys Sun-Kissed Matcha whether celebrating Mother's Day, gifting a loved one, hosting a daytime soiree or an at-home brunch.

  • Custom Cocktail Kit: Wow your guests by whipping up the exclusive cocktail from the comfort of your home with the limited-edition Baileys Sun-Kissed Matcha cocktail kit in partnership with Cocktail Courier featuring a bottle of Baileys Original Irish Cream Liqueur, Cha Cha Matcha's ginger turmeric honey syrup, chai dropper and matcha powder making up to 6 cocktails. You'll also receive a custom matcha whisk, stencil and limited-edition swag. If you're looking to gift someone special for Mother's Day, Cocktail Courier is offering free expedited shipping between May 9th -12th to ensure that your kit arrives just in time!*

  • NYC Sampling: For two days only during Mother's Day weekend - Saturday, 5/13 and Sunday, 5/14 - those 21+ in New York can treat themselves to complimentary samples of the Baileys Sun-Kissed Matcha cocktail at Cha Cha Matcha's flagship store located at 922 Broadway from 12pm to 5pm while supplies last.

"Cha Cha Matcha has always been at the forefront of providing unique and delicious ways for people to enjoy matcha," said Jay Gujjar, CEO of Cha Cha Matcha. "By collaborating with Baileys, an iconic adult treat and one of the world's most popular spirits, we're excited to offer a new way to indulge in your favorite matcha cocktail this season and beyond."

Baileys Original Irish Cream is available wherever spirits-based beverages are sold. Enjoy Baileys Original Irish Cream neat, over ice, in coffee, matcha, hot chocolate, cocktails, or even over ice cream. Baileys encourages consumers of legal drinking age to treat themselves responsibly. For more information, please visit www.BAILEYS.com.