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Barking Irons Spirits Announces New York Gin

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#gin #gin&tonic #cocktails #spirits
Published
06/17/2021 by

NY-based craft spirits brand Barking Irons announces their new apple-based gin. Known for their award-winning applejack brandies, Barking Irons Gin begins with the same distilled apple base, before being blended with neutral spirits and a citrus-forward botanical blend that includes orange peels. When asked what makes this craft New York gin different from the others, the brand's co-founders Elliott Phear and Casey McGrath answer cheekily, "it's apples and oranges, really." 

Continuing their New York to the Core campaign rooted in the brand's provenance - Made in New York, from New York State apples - and established for the brand's Applejack portfolio, the gin version adds, "with a twist" as a nod to the new spirit's citrus flavor profile.  

The campaign, developed by Phear & McGrath's creative agency, will be supported with paid social and DIY OOH, and feature content that grants permission to New Yorkers (and New Yorkers at heart) to make up for lost time, gathering for cocktails with friends indoors and out, night after night, no excuses needed. 

Recommended cocktails: 
Gin & Tonic
2 oz Barking Irons Gin
Tonic
Orange twist

NY-groni 
1 oz Barking Irons Gin
1 oz Campari
1 oz Sweet Vermouth
Orange Twist

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