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Champagne Telmont Adopts Transition Glass Bottles with New 193,000 Shades of Green

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Published
04/23/2024 by

With its "In the Name of Mother Nature" project, Telmont aims to produce the highest quality Champagne with the greatest respect for the environment, and to become the first Climate Positive Champagne House by 2030 and Net Positive by 2050. After eliminating superfluous gift boxes, heavy bespoke bottles and transparent glass, and initiating an unprecedented transition to the lightest bottle in Champagne, Telmont is taking a new step forward with "193,000 shades of green".

Telmont has decided to use the glass produced during the transition between two different shades. During a conventional color transition in a glass maker's furnace, a certain amount of glass does not match chromatic standards. It's this part of the production that Telmont has decided to use to break with Champagne standards once again. This choice will bring Telmont to develop a multitude of variations on the main Champagne color transition. As a start, 193,000 bottles in shades ranging from green to cinnamon will be released each year.

It's a breakthrough for our Maison and for the ecological transition. Thanks to this innovative process, which relies on the expertise of Verallia, the European leader in glass packaging and a committed player, energy and resources will be saved. It is therefore a more virtuous production method with regards to environmental issues.

"193,000 shades of green" also demonstrates Telmont's ability to combine elegance and eco-responsibility. For our cuveĢes, we take what Nature has to offer. Each of our bottles, reflecting through its hue a nuance of our terroir, now tells a story - the story of our innovative ecological transition.

"In 2024, Telmont reinvents green and glass! '193,000 shades of green' exemplifies our philosophy. For us, sustainability is not a limit or a constraint, but a ground for creativity and innovation. Every shade of green is a symbol of our commitment to the environment.

We're not just changing the color of our bottles, we're trying to transform the wine industry, one shade at a time. In the Name of Mother Nature!"
Ludovic du Plessis, President of Maison Telmont

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