Código 1530, the first brand to produce Tequila Rosa-Blanco, a naturally pink hued tequila derived from resting their pure Blanco expression in the finest French white oak Napa Valley Cabernet wine barrels for one month, is taking it a step further by releasing a Special Edition Double Barrel: Rosa-Reposado Tequila with country music legend George Strait.
George Strait is an active partner in Código 1530 due to his love of the finest tequila. He has remained intertwined because the product is just that good - so good that he even wrote a song about it. George sought to create another expression that was more widely accessible for his fans to taste, try, and love. "I was curious to further age our popular Tequila Rosa-Blanco until it graduated into the Reposado category, without charring the barrels first as we normally would for our Reposado." The lack of charred barrel influence allows the agave to shine through. To complete this expression, it is finished in Spanish Sherry casks to add an unmatched sweetness. The flavor was too unique to not bottle it. If you enjoy our Tequila Rosa-Blanco, you will love this Rosa-Reposado, as it's finish is even deeper and richer," says George Strait. This Double Barrel Rosa-Reposado retails between $74 - $79. Previous special editions such as the prestigious George Strait Añejo and George Strait Extra Añejo, retail for $120 and $350 respectively.
Co-Founder and Executive Chairman, Ron Snyder, explains that the process is unique to the tequila industry. "Because Código 1530 still uses authentic, traditional practices to create our award-winning tequilas by aging in small batched barrels, we are able to play around with techniques and try new things. To avoid turning our naturally light pink tequila brown from aging too long in the French Oak wine barrels, we had to experiment until the perfect timing and color was attained. Rested at approximately 3 months, then finished in Spanish Sherry casks, the new Rosa-Reposado expression was born, flaunting a unique color that is a slight golden brown with a hint of rosé pink."
Tasting notes include cooked agave, cherry, and lively citrus that is sure to please all palates. The bottles feature a custom, special edition print with George Strait's famous silhouette, guitar, and signature. Each bottle is carefully hand filled and packaged in a 750ml bottle of Mexican, bubbled glass with an artfully raised symbolic Jerusalem Cross from the Jalisco region on its shoulder and branded in its base.
The George Strait Special Edition Rosa-Reposado Tequila will be sold between $74.99 - $79.99 at retail and will be available starting September 15th on the Código 1530 website www.codigo1530.com and at licensed retail outlets.