Incase Expands BIONIC® Collection of Sustainable Carry Accessories

Published
06/29/2021 by

Incase, a leading global design-driven bag and accessories brand for today's creatives, announces the expansion of its sustainable MacBook and carry products collection in partnership with BIONIC®. The all-new Incase Hipsack with BIONIC® offers a stylish solution for storing accessories, made from material created from plastic pollution recovered in marine and costal environments. Additionally, the popular Incase x BIONIC® Compact Sleeve, Commuter Backpack and Accessory Organizer are now available in two new colorways: Baltic Sea and Sand. The complete Incase x BIONIC® collection is available now at Incase.com.

Each product in the Incase x BIONIC® collection responds to the global plastic pollution crisis while supporting a movement for repurposing – one that can only come to life because of the brand synergies Incase and BIONIC® share. The collection features modern, intentional designs that combine style and function while also offering a more sustainable solution to meet the essential device protection needs of every creative.

"We are proud to expand our BIONIC® collection with additional color options as well as the new Hipsack for consumers looking to make more sustainable product choices," said Brian Stech, CEO of Incase. "Our collection designed with BIONIC® yarn is aimed at removing some of the plastic invading our waters and repurposing it into everyday products you already need. We believe it is an important step for change that Incase users can effortlessly take part in." 

The complete Incase x BIONIC® collection, now available in Baltic Sea and Sand colorways, include:

  • NEW: Hipsack (MSRP $69.95) - The equivalent to thirteen plastic bottles recovered from the oceans, the Hipsack features multiple internal mesh and zippered organization compartments, an exterior zippered accessory storage pocket, and a zippered valuables pocket.
  • Commuter Backpack (MSRP $99.95) - The equivalent to twenty-six plastic bottles recovered from the oceans, the Commuter Backpack is compatible with up to a 16" MacBook. It features multiple internal organization compartments for tech accessories and an external magnetic-snap closure water bottle pocket.
  • Compact Sleeve (MSRP $49.95) – The equivalent to seven plastic bottles recovered from the oceans, the Compact Sleeve protects up to a 13" or 16" MacBook or iPad with an added front panel accessory storage pocket.
  • Accessory Organizer (MSRP $49.95) – The equivalent to seven plastic bottles recovered from the oceans, the Accessory Organizer features a bi-fold, zippered access main compartment with multiple storage slips and elastic straps for Apple cables, charging blocks and AirPods storage.