In celebration of an iconic moment, four-time NBA champion LeBron James dons all of his Championship rings to debut Lobos 1707 Tequila and Mezcal's new Extra Añejo tequila bottle, which LeBron is seen holding in the photo. James first posted the photo with the caption: "It's all about the pack!! We here and we ain't going nowhere!"
The new bottle, rolling onto shelves later this month, features an elongated, humanesque vessel adorned with the Lobos 1707 wolf logo now molded into the glass. Extra Añejo is the MVP and crown jewel of the Lobos 1707 tequila portfolio.
James won his first two NBA Championship rings and MVP honors in 2012 and 2013 during his time with the Miami Heat. Those were followed with the 2016 Championship while playing for the Cleveland Cavaliers, and in 2020 for the Los Angeles Lakers.
LeBron James is an investor and shareholder of Lobos 1707 Tequila and Mezcal.