Luxco, Inc. announces the launch of EscasaTM – a new ultra-premium sipping Tequila, now available nationwide. With the portfolio offering both Blanco and Reposado, the latter releasing in summer 2025, Escasa Tequila showcases the beauty of Tequila when crafted with care, highlighting – not masking – the flavors intrinsic to the soil of Jalisco, Mexico.
In 2024, fourth-generation Master Distiller Graciela "Grace" Gonzalez embarked upon a quest for perfection. A tribute to the curated process by Gonzalez, Escasa Tequila is crafted with hand-selected 100% Blue Weber agave, sourced from a different single estate each year.
Through meticulous innovation, Escasa is uniquely crafted through a triple-distillation process, using only extra pure water, mature single estate-grown agave, heirloom yeast, and Bagazo fibers to enhance depth and complexity during fermentation. Escasa Reposado is the first of its kind to then age in Albariño wine barrels from Rias Baixas, Spain, carefully chosen to differentiate the Reposado profile. "As a wine lover, I am always trying diverse wines from where my travels take me," says Master Distiller Grace Gonzalez. "One thing I love about Tequila and Albariños are the minerals and crisp flavors of both. Therefore, I knew the pairing would be a great match."
Escasa Tequila stands as a testament to Grace Gonzalez's legacy; a masterpiece crafted for those who appreciate unparalleled quality and distinction, the perfect balance of heritage and innovation. "Escasa is the result of centuries of knowledge and a true reflection of our heritage and traditions, deeply rooted in Mexican culture," says Gonzalez. "We're proud to debut our exceptional Tequila, showcasing remarkable flavors that highlight what I love most about Tequila."
The journey of the spirit of Escasa – meaning "Scarce" – begins in Los Altos de Jalisco, Mexico, using a proprietary method. Within hours of harvest, the agave is cooked for a minimum of 24 hours before milling and pressing. Introducing Bagazo fibers from the milled agave to the fermentation tanks deepens the Tequila's flavor dimension.
Once finished, triple-distillation of the Escasa spirit results in a crystal-clear, unparalleled expression of the luxurious Tequila that delivers a full-bodied, spicy finish. For the perfect pairing, Escasa Tequila Blanco is best enjoyed with mild sashimi or nigiri, fresh ceviche, caviar or a simple beet salad with goat cheese and caramelized walnuts.
Escasa Tequila Reposado is a perfectly balanced combination of the Blanco's earthiness paired with the citrusy, acidic essence of the Albariño wine casks. Albariño wine, known for its refreshing stone fruit flavor cues including pineapple, complements the piquant, mineral essence of the Blanco, creating a remarkable expression meant to be savored. Pair Escasa Tequila Reposado with beef carpaccio, beef tartare or roasted vegetables. Its rich complexity is also highlighted alongside grilled meats, octopus or an artisanal charcuterie board.
"We are most excited to introduce Escasa because today's discerning Tequila drinkers crave more than just a drink—they seek an experience," remarks Kayleigh Longo, Brand Manager for Escasa. "Escasa is crafted for those who appreciate authenticity and refinement behind every pour. From our single estate-grown agave to our meticulous triple-distillation process, every detail is designed to create a Tequila that transcends the ordinary. Escasa is more than a spirit – it's an invitation to elevate the way we celebrate, gather, and enjoy life's finest moments."
Escasa Tequila Blanco retails for $99.99 USD and Escasa Tequila Reposado retails for $119.99 USD.