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Merrell And Lonely Ghost Celebrate Community, Connection, And Self Expression

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#shoes #hikingshoes #outdoorshoes #footwear
Published
09/27/2025 by

Merrell, the global leader in hiking and outdoor footwear, has partnered with cult-favorite lifestyle brand LONELY GHOST on a limited-edition capsule that champions the simple power of stepping outside. More than just a fashion drop, the Merrell x LONELY GHOST collection serves as a rallying cry for connection, creativity, and unapologetic self-expression—wherever you are.

The collaboration marks LONELY GHOST's first-ever footwear partnership, headlined by a bold reimagining of the Merrell Moab Speed 2 Vent 2K and three full apparel looks. Dropping September 27, 2025, in two colorways—Chalk/Mariana and Graphite/Ash—the collection invites ultimate self-expression with four interchangeable laces and an optional charm kit included with every pair.

 

A PARTNERSHIP ROOTED IN PURPOSE

Founded in 2019, LONELY GHOST has grown from a streetwear brand into a movement grounded in radical authenticity, real-life connection, and emotional storytelling. Merrell, a longtime champion of getting more people outside, sees it not just as a place, but as a powerful feeling. This partnership bridges those values, inviting a new generation to explore both the world around them, and within.

"We believe stepping outside—whether it's a trail, a city street, or your own front step—has the power to reset you," said Richard McLeod, Chief Marketing Officer at Merrell. "This collaboration with LONELY GHOST brings that belief to a new audience in a way that's personal, expressive, and culture-forward."

"LONELY GHOST exists to spark joyful, human moments, and movement outside is one of the best ways to reconnect with yourself and others." said Bronson Christensen, Co-Founder of LONELY GHOST. "Merrell brings decades of experience in the outdoors, and they truly understand the emotional side of exploration. This collection isn't just about product, it's about self-expression, connection, and showing up fully as yourself."

 

THE COLLECTION: FORM MEETS FEELING

At the center of the collection is the Merrell x LONELY GHOST Moab Speed 2 Vent 2K, a fresh take on Merrell's iconic hiking silhouette.  The capsule also includes three street-meets-trail apparel looks and an exclusive trucker hat, creating a full head-to-toe moment that empowers Gen Z consumers to show up just as they are.

The Merrell x LONELY GHOST Moab Speed 2 Vent 2K will be available September 27, 2025, on Merrell.com, and the full collection will be available on LONELYGHOST.co and exclusively at select Pacsun locations nationwide.

 

REAL-WORLD MOMENTS, REAL CONNECTIONS

To bring the spirit of the collab to life, Merrell and LONELY GHOST are hosting two community events in New York City:

  • September 26, 2025 | Leon's Bagels (181 Mulberry St., SoHo): A full-day experience featuring custom giveaways, the opportunity to gain exclusive early access to the collection, and music by DJ Mona from 5 p.m. to 7 p.m.
  • September 27, 2025 | Pacsun (503 Broadway, SoHo): Shop the full collection and create your own look at a custom lace and charm bar from 10 a.m to 6 p.m.

For more information, please visit Merrell.com.

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