Following its successful North American debut in Ontario last year, Peroni Nastro Azzurro Stile Capri is expanding westward and is now available in British Columbia and Alberta. Inspired by the laid-back luxury of Capri, Italy's most stylish and iconic island, this easy-drinking, Mediterranean-style lager is now stocked at alcohol retailers in B.C. and Alberta.
The newest addition to the Peroni Nastro Azzurro brand family, Peroni Nastro Azzurro Stile Capri entered the easy-drinking category with a refreshing 4.2% lager that complements the Peroni Nastro Azzurro masterbrand (5%) and it's non-alcoholic counterpart, Peroni Nastro Azzurro 0.0%. Crafted to meet the growing demand for lower-ABV options, Peroni Nastro Azzurro Stile Capri offers a premium, sessionable alternative within the sunshine beer category. Brewed with a hint of Sicilian lemon and olive leaf extract, it delivers a crisp taste with a delicate balance of low bitterness - making every sip an invitation to escape to the Italian coast.
"Peroni Nastro Azzurro Stile Capri brings a much-needed premium quality offer to the easy-drinking beer market ," comments Katie Wright, Head of Marketing at Asahi Canada. "After the incredible reception in Ontario, we're excited to introduce Peroni Nastro Azzurro Stile Capri to B.C. and Alberta, offering even more Canadians a crisp, premium lager inspired by the lifestyle of the Italian coast."
For more information, visit peroniitalia.com/StileCapri or follow @peroni_ca on social media.