A true creative expression of love and unity, heritage-inspired clothing brand ParrishLA today announces the official debut of its luxury cashmere sweater and knitwear line. Introducing effortless pieces rooted in thoughtfulness, storytelling and connectivity, Lauren Parrish Walker, the Founder and Creative Director behind the clothing brand, comes together with fashion authority and Lead Investor Rachel Zoe to incubate a brand with a soul and elevated style in the most luxurious yarns at a competitive price.
"I am beyond thrilled to be a part of such an incredible female-founded brand with such a strong message about connectivity and family," said Rachel Zoe, CEO and Founder of Rachel Zoe, Inc., CURATEUR and The Zoe Report. "ParrishLA was created for all women and men who want to feel casually chic while still looking effortlessly styled."
ParrishLA's unique brand embodies the texture of life's memories paired with the ease and comfort of what it feels like to be wrapped up in a luxurious sweater. Each garment is exquisitely designed to create a connection to the wearer's own warmth serving as a constant reminder that while life isn't always easy, what is wrapped around us can be. Each garment is uniquely woven with a signature red cashmere thread on the right-hand shoulder as a reminder of the woven relationships of family that are always present.
"Looking to the asymmetry in the relationships that shaped me into the person I am today, my mission with ParrishLA rests in surrounding loved ones in knitwear to create a connection to their own warmth, confidence and willingness to simply be," said Lauren Parrish Walker, Founder and Creative Director of ParrishLA. "My collection provides real luxury with an elevated aesthetic, and every detail and woven obscurity tells the story of my life as a reminder that beauty exists in imperfection."
The brand's launch collection offers women, men and unisex options in a variety of styles and colorways including cardigans, pullovers, oversized sweaters, hoodies, loungewear separates, and more available in sizes XS through XL. Designed for an effortless fit, garments are available exclusively for purchase at ParrishLA.com, priced from $78 - $298 for the fall 2021 collection.
In celebration of its debut, ParrishLA is offering 20% off your first purchase including a cashmere comb to maintain your garments and envelope yourself in ParrishLA love throughout every season. Visit ParrishLA.com to shop and learn more, or follow @theparrishla on Instagram and @parrishla on Facebook.