Spirits Maverick Brent Hocking, Award-Winning Artist Drake Join Forces On Virginia Black Whiskey

Published
04/22/2016 by

Grammy-award winning and platinum-selling recording artist, Drake, in collaboration with Brent Hocking, founder and creator of the original DeLeón Tequila, announce the release of Virginia Black Decadent American Whiskey distributed exclusively by Proximo Spirits.

Rich. Decadent. Smooth. A personally selected collection of two, three and four-year old Bourbon Whiskey focused on a high-rye content and finished with a decadent profile. Virginia Black is mellowed to 40% alcohol-by-volume (80 Proof) to showcase the true essence of Bourbon.

"Uniquely positioned to redefine American Whiskey, Virginia Black will engage enthusiasts irrespective of spirit preference or experience," says founder and creator Brent Hocking.

Not from Virginia. The brand name evokes an attitude of glamour, swagger and soul, long absent in the American Bourbon Whiskey category.

"We believe everyone should have access to glamour, swagger and soul. Our price point grants them that access, allowing people to embody the lifestyle always, not just on special occasions." 

Beginning May 1Virginia Black will be available in CaliforniaNew York and Nevada followed by an International rollout.

Drake and Brent Hocking:  A collaboration built on a shared passion for style, music, and the pursuit of taste. A quest to redefine whiskey. Virginia Black will be the first in a line of decadent expressions from their collaboration.