The Pretty Pickleball Company Serves Up Luxury on the Court

Published
07/16/2025 by

This holiday season, luxury meets velocity. The Pretty Pickleball Company, a premium brand created for women who want their athletic gear to perform as beautifully as it looks, is making its official debut in holiday gift guides, lifestyle media, and on-screen product features across the country.

At $225, these aren't your average paddles. Crafted for serious players and stylish beginners alike, each design in the brand's The Royal Collection is a powerful blend of elite performance technology and breathtaking visual artistry, engineered for the court, styled like a collector's piece.

"I built this brand because I couldn't find a paddle that felt as beautiful as the game itself," says founder Karen Tefft. "Women deserve equipment that delivers serious performance, without sacrificing style."

 

DESIGNED FOR DOMINANCE. MADE TO BE SEEN.

Every paddle is constructed with USA Pickleball-approved T700 carbon fiber, the same material trusted by the sport's top competitors. Engineered for maximum spin, touch, and durability, these paddles are built to compete, whether you're playing your first match or your fiftieth tournament.

What sets The Pretty Pickleball Company apart is its signature design language: bespoke artwork inspired by timeless storytelling, inner strength, and a modern feminine edge. There's nothing else like it.

 

A LUXURY GIFT FOR WOMEN WHO WANT IT ALL

At $225, each paddle arrives gift-ready, in a Storybook Box and can be paired with matching accessories like visors, scrunchies, premium towels, and travel bags, making it one of the most unique and covetable holiday gifts for:

 Women who play hard and live beautifully

 Country club athletes, social players, and upscale rec league regulars

 Newcomers who want to look and feel amazing from day one

 Gift givers looking for something unforgettable, useful, and Instagram-worthy

Ideal for holiday gift guides, morning show roundups, lifestyle editorials, and TV-ready product features, The Pretty Pickleball Company delivers on both performance and presentation.

 

BUILT FOR THE CAMERA, AND THE COURT

These paddles aren't just visually striking—they're designed to win. The brand has already developed a passionate following online, with growing buzz from influencers, gift editors, and style-forward athletes. With photogenic packaging, a compelling founder story, and the hottest trend in women's sports, The Pretty Pickleball Company is poised to dominate both courts and gift lists this season.