Following the recent opening in Florence, on the Ponte Vecchio bridge, and previously the one in Corso Como, Milan; Italo Fontana, Creator of U-BOAT, pushes ahead the retail development of the Italian portfolio of stores. Today he cuts the ribbon of a new branded boutique in the heart of Rome, the capital city of Italy and the culture and art capital of the world.
The new flagship store opens in the central Via del Babuino at number 126, between the charming and elegant "Spanish Steps" and the glamorous Piazza del Popolo. This store follows the recent launch of a boutique in Cannes, in the Croisette parallel, Rue d'Antibes 56 and proceedes the imminent opening in St Marc's Square in Venice.