Vidal Swim Launches Vibrant Summer Collection on New E-Commerce Site

Published
02/18/2020 by

Vidal Swimwear (https://vidalswim.com/) announced it had officially introduced its innovative and unique swimwear line with a brand-new e-commerce site. The collection is set to excite and galvanize a whole new swimwear industry, using inventive swimwear accessories that pairs sleek, body-hugging swimsuits with an entire array of patterned and colored fabric bracelets, arm cuffs, anklets, collars and other accents. All accessories can be swapped out and shared between pieces, guaranteeing a new look each and every time.

"Women's swimwear really hasn't changed all that much over time: it's a one or two piece, then done," said designer and owner Michael Vidal. "No one has ever introduced an all-over swimsuit fashion look, from head to toe. We think women should be able to accentuate their individuality, let it shine forth. Our collection allows women to use fun, interchangeable accessories that can indicate tone, mood, flavor or tastes – whatever they wish to communicate at any given time. Basically, we've created a new, stylistic language in swimwear. And it's sleek and graceful, with plenty of attitude. This collection represents a whole new way to approach swimwear."  

With Vidal Swim, buyers can take one suit and created unlimited looks that represent personality and mood, both in and out of the water. Designs are wide and varied, representing a whole geography of watery paradises, from St. Tropez and Ibiza, to South Beach and the golden coasts of California. The Vidal Swim swimwear line currently includes the Holographic, Metallic, Prowl and Watercolor collections – gorgeous swimwear with all the accessories needed to mix and match.

"Just as jewelry or a scarf compliments an outfit, accessories transform a simple garment into a statement," said Vidal. "Accessorizing becomes a form of communication between the garment's wearer and the world, a way to interact with both one's environment and those in the environment. Vidal Swim finally brings those same design elements to complete an all-over swim fashion look. You wouldn't wear just a dress to a party without accessorizing. So why wear a swimsuit without accessories?"