Colnago, the legendary bike manufacturer based in Cambiago, Milan, Italy, has opened the doors on some of the secrets of its bike manufacturing, in particular the paint process for limited edition or unique bikes.
While working on each project, Colnago creates some alternative color schemes that are tested, sometimes on different frame models, to understand in real life what the end result will be.
Those unique frames, called "Prove Colori" in Italian, are the only way to understand if the creative end result is what is expected. They are usually sold directly to friends and family members of the business through one-to-one negotiations, sometimes before being assembled into complete bikes and sometimes as frame kits.
For the first time in its history, Colnago has assembled one of these Prove Colori into a unique bicycle, specced with Campagnolo groupset and wheels, that will be auctioned through Sotheby's. Here's its story.
In November 2022 Colnago launched the C68 Road Motoki Yoshio x Colnago limited edition bike, born from the collaboration between the company of the Ace of Clubs and one of the most appreciated contemporary designers of the cycling industry: Motoki Yoshio, from Japan. 'Rispetto' and 'Armonia' were the project's keywords: Respect for the tradition and quality of the Colnago C series, and Harmony in highlighting the parts from which the frame is formed.
At the end of the creative process two versions of the frame went into the selection process of the Colnago Executive Committee: a version with glossy finishing, that was then chosen for the production run, and single matt finished frame.
This frame, originally destined for one of the Colnago Executive Committee members himself, has now become a unique bicycle in size 51s, the Colnago C68 Road Motoki Yoshio x Colnago Matte.
The collaboration between Colnago and Sotheby's has already proved to be successful, with the Colnago Gioiello Numero 1 sold by Sotheby's, in Geneva last May, for a record value of 133,000 USD.
The format of this auction will be the Sotheby's Sealed one, an online-only sale
format combining the excitement of a live auction with the discretion of a private sale. Each Sotheby's Sealed online sale lasts for at least two, and up to seven, days. Bidders can see how they rank within the top ten highest bids placed and are able to increase their bids until the sale closes. The final price is not seen by any participating bidders, nor is it publicised.
Frame: Colnago C68 Road Motoki Yoshio x Colnago Matte size 51s
Handlebar and stem: Colnago CC.01 integrated for the Motoki Yoshio x Colnago Matte
Groupset: Campagnolo Super Record WRL 12 speed
Saddle: Selle Italia SLR Super Flow carbon
Wheels: Bora Ultra WTO 45 db
Tires: Pirelli P ZERO Race