There's no greater luxury than feeling our best. And, while alcohol consumption remains a staple in social, familial and after hours business settings, the next-day effects can often be unpleasant.From headaches and fatigue to dehydration and overall sluggishness, the next day can leave you wishing for a quick fix. Fortunately, after alcohol aids are designed to help your body recover and restore balance, making your mornings brighter and more productive.

To discuss alcohol's impact and solutions for those who want to feel better after partaking in such beverages, below the experts at restirr—a powdered drink mix supplement designed to address post-drinking challenges—detail key benefits of using its after-alcohol aid to help you feel refreshed and ready to take on the day after an evening of imbibing.

Q: First, how prevalent is alcohol use in the U.S. today?

A: According to the National Institute on Alcohol Abuse and Alcoholism, approximately 62% of the drinking-age population regularly consumes alcohol. Perhaps surprisingly, consumption is pretty consistent across age groups, with a slight increase in the 35-54 age cohort.


Q: Many people experience negative effects the next day. What causes hangovers, and who suffers from them?

A: Hangovers are caused by a combination of factors including dehydration, electrolyte imbalances, sleep disruption and toxins like acetaldehyde—produced when the body metabolizes alcohol. This toxin is a known carcinogen that can damage the liver over time. Moreover, alcohol can trigger an immune response, leading to inflammation, fatigue, and nausea. In the U.S., over 44 million consumers report suffering from hangovers, according to data from the past 12 months.


Q: Does age play a role in how people experience hangovers?

A: Absolutely. Reports indicate that young adults aged 18-25 are more likely to binge drink, with 25% of them reporting consuming five or more drinks weekly. However, as people age, their bodies metabolize alcohol less efficiently, making them more prone to next-day discomfort.


Q: Tell us about restirr and how it addresses common post-drinking issues.

A: It’s no secret that consumers who enjoy alcoholic beverages may occasionally overindulge. While alcohol isn’t the healthiest beverage option, many believe that enjoying the occasional drink in a social situation is worth it. They’re open to the idea of mitigating the health impact with effective solutions and would also love to feel better the day after to ensure an ability to do what they need to do. restirr is a highly effective means toward both ends.

restirr is a carefully-formulated supplement designed to support the body after alcohol consumption. It provides four key benefits:

• Hydration: Alcohol acts as a diuretic, leading to water loss, which can cause dizziness, lightheadedness, headaches, and fatigue. restirr provides 10 times the electrolytes found in other leading after-alcohol aids, even exceeding what’s in some sports drinks. And, rehydration is critical to the body’s recovery.
• Alcohol Metabolism: Each packet contains a dose of B-complex vitamins that help accelerate your body’s metabolism of alcohol.
  
  
•  Liver Detox Support: restirr includes DHM (Dihydromyricetin), Milk Thistle, and Prickly Pear—powerful flavonoids with antioxidant properties that help protect the liver from alcohol-related toxins.
  
  
•  Immune System Support: Alcohol weakens the immune system, so restirr contains ingredients like Ginseng, Vitamin C, and Zinc to help strengthen your immune system to protect against alcohol’s weakening effects.

Q: How does restirr improve the body’s metabolism of alcohol?

A: restirr includes a healthy dose of B-complex vitamins, which are known to support and accelerate alcohol metabolism. This helps reduce the duration and intensity of alcohol's effects on the body, especially in older adults who may metabolize alcohol more slowly.


Q: What makes restirr different from other after-alcohol aids?

A: restirr is the ONLY After Alcohol Aid that combines an extra-strength dose of hydrating electrolytes as well as trusted ingredients that support healthy liver function, metabolize alcohol and boost immune support—all in one formula. It contains no sugar, caffeine, or artificial flavors. Plus, restirr is manufactured in the USA in a quality, GMP facility, which conforms to internationally recognized “good manufacturing practices.”

Q: Is restirr safe to use?

A: Yes, restirr is safe when used as directed. restirr is formulated with only FDA-recognized safe ingredients. It’s a dietary supplement that includes well-studied ingredients, which can help mitigate the effects of alcohol on the body, promoting liver health, boosting immunity, supporting hydration, and enhancing metabolism.


Q: How should people use restirr for best results?

A: It’s best to mix restirr into 16-ounces of water and take before bed after consuming alcohol. This allows the ingredients to work overnight, helping you wake up feeling a bit more refreshed and energized, even after a night of socializing.

Q: Who is the ideal user of restirr?

A: restirr appeals to social drinkers who enjoy a few drinks but want help protect their bodies from alcohol’s harmful effects and to avoid some of the next-day discomfort. They likely don't binge drink anymore but have noticed that even a few drinks can impact their productivity and enjoyment of activities the next day. restirr helps them wake up feeling better, so they can stay active, whether it’s handling work, spending time with family, or enjoying a vacation.

Q: What should consumers keep in mind when using restirr?

A: Remember that restirr is designed to support your body after alcohol consumption, but it’s not a license to overindulge and it can’t absolutely eliminate all of alcohol’s harmful effects. Nothing can do that. It’s a tool for people who want to enjoy a few drinks responsibly, help protect their body from the harmful effects and feel better the next day.


Q: restirr is an entrepreneur-driven company. Share a bit about its background.

A: The business owner is an entrepreneur who has managed and developed new products in the consumer OTC drug and supplement space for 20 years. As a craft brew fan and enjoyer of the occasional night out, he noticed that his body just didn’t deal with alcohol as well as it used to when he was younger. In trying to resolve this issue, he started a small business to sell health products based on his career experience and launched restirr—a supplement brand that focuses on specialized electrolyte and hydration formulations, combining these benefits with other well-studied supplements for custom formulations that seek to provide the best solutions to specific health needs.

Amid today’s burgeoning cocktail culture, it’s great to know that there are post-drinking routine options like restirr for those who want to enjoy alcohol while minimizing the negative side effects and experience a healthier and happier morning after. We can all toast to that!

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Merilee Kern, MBA is an internationally-regarded brand strategist and analyst who reports on cultural shifts and trends as well as noteworthy industry change makers, movers, shakers and innovators across all categories, both B2C and B2B. This includes field experts and thought leaders, brands, products, services, destinations and events. As a prolific lifestyle, travel, dining and leisure industry voice of authority and tastemaker, Merilee keeps her finger on the pulse of the marketplace in search of new and innovative must-haves and exemplary experiences at all price points, from the affordable to the extreme. Her work reaches multi-millions worldwide via broadcast TV (her own shows and copious others on which she appears) as well as a myriad of print and online publications. Connect with her at www.TheLuxeList.com and www.SavvyLiving.tv / Instagram www.Instagram.com/MerileeKern / Twitter www.Twitter.com/MerileeKern / Facebook www.Facebook.com/MerileeKernOfficial / LinkedIN www.LinkedIn.com/in/MerileeKern.

***Some or all of the accommodations(s), experience(s), item(s) and/or service(s) detailed above may have been provided or arranged at no cost to accommodate if this is review editorial, but all opinions expressed are entirely those of Merilee Kern and have not been influenced in any way.***