Site Search

Get Luxury News by Email

Live the Good Life

Categories more

Sections

Other

David's Bridal Says "I Do" to Exclusive Partnership with Diamond Nexus, the Lab-Created Diamond Simu

Be the first to review this item!

#engagementring #diamondring #ring #weddingring
Published
10/31/2022 by

David's Bridal, the nation's leading bridal and special occasion authority and Diamond Nexus, fine jeweler and diamond simulant brand, announced today they have entered into an exclusive partnership to reimagine the wedding and special occasion space. David's Bridal and Diamond Nexus teamed up to create a comprehensive shopping journey for their customers, aligning their commitments to delivering quality and value without compromise.

The brands joined forces to celebrate the most joyful and memorable occasions in their customers' lives. This innovative partnership is rapidly rethinking every step of the shopping experience through exceptional customer service and unparalleled products at affordable price points. Because they are not mined, Diamond Nexus' products are conflict-free and environmentally superior stone alternatives, delivering affordability and quality above all. Through their patented Nexus Diamond™ alternative, the brand delivers colorless, flawless, ethically sourced jewelry for all of life's special moments.

"Our partnership with Diamond Nexus is #brilliant," said Kelly Cook, Chief Marketing & IT Officer of David's Bridal. "It is important to us that we partner with brands that our customers love, believe in, and help accomplish what is important to them. Their belief in delivering ethical-sourced, affordable, and not to mention stunning jewelry as well as their thirst for innovation runs parallel with our foundational values in service. We are thrilled to partner with Diamond Nexus to bring even more value to our customers."

"Diamond Nexus collaborating with David's Bridal is what dreams are made of," said Brittany Bozmoski, Chief Marketing Officer of Diamond Nexus. "Both brands are guided by the core belief that your budget shouldn't limit your big moments. Both brands prove that quality, luxury and style can be synonymous with savvy; and both brands LOVE going big for life's big moments."

In their new partnership, David's Bridal has stated that Diamond Nexus will have a digital and physical presence across the retailer's touchpoints as well as exclusive offers for Diamond Loyalty members, with plans to continually build out exposure for their fine jewelry partner.

As David's Bridal moves to disrupt the wedding and event planning space, they have continued to strategically expand their portfolio of branded partnerships to offer a seamless planning experience for their customers. Teaming up with Diamond Nexus is the latest addition to the bridal retailer's growing partnership portfolio. Along with The Black Tux, Betsey Johnson, Steve Madden, Sandals Resorts, HitchSwitch, Shutterfly and more, this latest collaboration with Diamond Nexus speaks to David's Bridal's continued drive to diversify its product offerings with relevant and modern options for today's couples.

Comments