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Genesis Ranks Highest Among All Brands For Tech Innovation In J.D. Power 2023 U.S. Tech Experience

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Published
09/02/2023 by

J.D. Power designated Genesis as its highest ranked brand for tech innovation in the J.D. Power 2023 U.S. Tech Experience Index (TXI) Study. Genesis earned the top Innovation Index score of 656 through offering a range of advanced technologies across its product lineup. This represents the third year in a row that Genesis took top honors in the U.S. TXI study. The Genesis GV80 was the premium model awarded best emerging automation for front cross traffic warning technology, known as Forward Collision-Avoidance Assist (FCA)i.

"We are pleased that our customers have recognized our vehicle's class-leading technologies in this year's TXI study," said Claudia Marquez, chief operating officer of Genesis Motor North America. "Genesis is committed to putting our customers' needs first and offers intuitive technologies that enhance the driving experience."

The Genesis GV80 was awarded the emerging automation award for Forward Collision-Avoidance Assist with Junction Turning (FCA-JT)ii. FCA-JT is a comprehensive monitoring system that warns drivers of potential collisions by utilizing front view cameras and corner radars. Junction turning may provide greater protection by automatically applying braking at the right time. When an on-coming vehicle is detected when turning left at an intersection, the feature may warn the driver and provide braking assistance to prevent a possible collision.

The TXI Study measures the effectiveness of emerging technologies automotive brands bring to market on a 1,000-point scale. The index combines the level of adoption of new technologies for each brand with the excellence in execution. The measurement of execution examines how much owners like the technologies and how many problems they experience using them.

The TXI Study analyzes 40 technologies divided into four categories: convenience, emerging automation, energy and sustainability, and infotainment and connectivity.

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