Lucid Group, Inc. (NASDAQ: LCID), maker of the world's most advanced electric vehicles, today announced details about its presence at Monterey Car Week 2025. Lucid plans to show a new concept vehicle, which will be available for public viewing on the Concept Lawn at the 74th Pebble Beach Concours d'Elegance on Sunday, August 17. For the first time at Monterey Car Week, Lucid will also offer demonstration drives of the Lucid Air and Lucid Gravity to the public.
California Without Compromise
Lucid's booth at the Pebble Beach Concours Village will present a range of immersive activations that celebrate Lucid's groundbreaking electric vehicles, and the inspiration drawn from California's pioneering spirit and inspiring landscape. Guests will have the opportunity to explore Lucid Gravity and immerse themselves in a unique multi-sensory experience that offers a compelling glimpse into the feeling of owning one. From wellness drinks to a cryo-fueled refresh and a scent journey inspired by California's iconic terrains, guests will experience the very essence of Lucid Gravity's interior themes; from serene redwood groves to dramatic coastal cliffs. The Lucid booth will be open to the public Thursday, August 14, through Sunday, August 17, from 9am to 6pm daily.
Attendees can sign up to experience the Lucid Air and – for the first time at Monterey Car Week – the Lucid Gravity as well. Demonstration drives will be available from on Thursday from 10am to 6pm, and from 9am to 6pm on Friday and Saturday, and those interested can pre-register at lucidmotors.com/experiences/event/pebblebeachconcours or schedule an appointment onsite (subject to availability).
74th Pebble Beach Concours d'Elegance
An all-new concept vehicle based on the Lucid Gravity SUV will be displayed to the public on Sunday, August 17 at the Concept Lawn during the 74th Pebble Beach Concours d'Elegance.
Using a Lucid Gravity Grand Touring as its foundation – with up to 450 miles of range,1 828 horsepower, and a 0-60 mph time of 3.4 seconds. The available three-row configuration offers space for up to seven passengers and their gear, making it the ideal vehicle for every adventure.