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Miami Beach's Iconic Social Club Re-Opens

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#privatebeach #beachclub #bathclub #luxurylifestyle
Published
07/19/2021 by

The Bath Club, the legendary 1920's playground for Herbert Hoover, William Vanderbilt II, Pierre Cartier, and William Boeing, reopened this summer as a members-only club for the new generation. Anchored in upscale social distancing, the reborn club boasts a secluded, three-acre private beach; well-appointed design by Antrobus + Ramirez; world-class offerings led by Apicii Hospitality; and expertly curated programming deeply rooted in diversity.

As the city's only private beach club without a hotel component, The Bath Club is designed for an intimate membership roster and exclusively inclusive experiences, including new culinary concepts, a full-service spa and fitness center, expansive resort-style pool with cabanas, restorative health and wellness courses, landscaped gardens, clay tennis courts, and sprawling outdoor lounge areas, amongst other luxurious offerings.  

Steeped in history, the original Bath Club dates back to the Jazz Age as the first established members-only club in the southeast. During its heyday, the Club gained instant popularity among the nation's prominent families. In 1999, Don Peebles purchased the property with plans to revive the Club with a fresh, 'exclusively inclusive' mission reflective of today's era.

The Bath Club boasts a membership profile reflective of all cultures and lifestyles, with a limited number of memberships available. To date, the Club is nearly sold out of family plans, with individual and couple membership options launching next month.

"The Bath Club offers a sense of place, legacy and authenticity for all," says Peebles, Chairman & CEO of The Peebles Corporation. "The overwhelming response by founding members has been a true testament to the Club's storied past and promising future. This is truly where members can come together for enriching experiences surrounded by privacy and luxury."  

Members of The Bath Club will have exclusive access to distinctive food and beverage experiences throughout the property, including the bougainvillea-filled Courtyard and Veranda, the picturesque beach and pool, the intimate cigar and tasting room, the historic Governor's Loggia and the formal chophouse, which pays homage to the 1950's golden era of drinking and dining. Expertly curated by Apicii Hospitality, culinary offerings play on the simple elegance of Mediterranean-style cuisine, with a unique coastal flair reflective of the Club's tropical locale.

"The Bath Club is once again shaping Miami's private club culture, with an evolved membership concept rooted in bespoke hospitality," said Tom Dillion, CEO of Apicii Hospitality. "We've designed a sophisticated environment with Don and Katrina Peebles for a new generation that intimately embraces elegance and privacy, surrounded by the most sought-after amenities – expansive beach, exquisite cuisine and custom luxuries. This is history reinvented and perfected."

For the redesign, Alison Antrobus and Ruby Ramirez blended British-style elegance with casual island luxury to create a bold yet sophisticated aesthetic. The reimagined space retains the Club's existing romantic architecture, with new vintage furnishings, fresh drapery fabrics, European style treillage and various unexpected elements, including a secret door with a private dining room.

Tim Miller, an industry veteran who has opened iconic hotels in Miami including the EDITION and The Delano, oversees the Club's hospitality and programming, while Beverage Director Kyle Tran, whose pedigree includes The Aviary and Employees Only, crafted The Bath Club's library of over 400 fine and rare spirits.

The Club's highly seasonal menus boast a commitment to locally sourced ingredients, and were created by Executive Chef Jeff Masanz, known for his work at esteemed establishments such as the Boca Raton Club & Resort and Diplomat Beach Resort. All menu items – ranging from Chicken Paillard and Maine Lobster Cocktail to Sea Scallops and Truffle Pizza – are served on vintage china as a nod to the Club's original kitchen.

The Bath Club is slated to open its second restaurant this fall, titled Cafeteria, led by Fernando Dallorso, former manager of Cipriani.

For more details on membership, please visit https://www.thebathclub.com/.

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