Silversea, the leading experiential luxury and expedition travel brand, is enhancing its Venetian Society loyalty program, offering guests more ways to earn status, earlier recognition, and meaningful benefits throughout their journey – becoming the richest loyalty program among any luxury cruise brand. Guided by guest feedback, the enhanced program will debut on July 1, 2026, with two new loyalty milestones and enriching benefits across every tier.
"Our Venetian Society members are the heart of Silversea, and this update represents a meaningful step forward in how we recognize and reward their loyalty," said Bert Hernandez, president, Silversea. "With new ways to earn VS Days, earlier recognition, and more rewarding benefits, we're creating the most rewarding program in luxury cruising, benefitting both longtime members and those just beginning to build their status with us."
NEW MILESTONES AND ENHANCED BENEFITS
The Venetian Society will introduce a new and intuitive structure designed to recognize members earlier and celebrate more milestones along their journey. The program will continue to award 1 VS Day for each cruise day sailed, and starting in July, members will also be rewarded with:
Silversea is also launching two new early‑journey milestones – 15 VS Days and 50 VS Days – designed to reward guests sooner and celebrate meaningful progress from their earliest voyages. Select tiers will receive new benefits in addition to what they receive today:
*For more information and for full program terms and conditions, visit https://www.silversea.com/lp-venetian-society.html
LOYALTY STATUS MATCH
Through Royal Caribbean Group's industry‑leading Loyalty Status Match, guests sailing across the Group's three differentiated brands will receive one‑to‑one tier recognition, allowing them to enjoy the enhanced benefits of Silversea's Venetian Society program. Guests can further personalize their loyalty across the Group's family of brands – Silversea, Celebrity Cruises, and Royal Caribbean – through the Points Choice program, offering greater flexibility in how loyalty points are earned and applied.
For more information on Silversea's Venetian Society Program visit: https://www.silversea.com/lp-venetian-society.html